Here’s to the crazy ones
Apple’s most iconic ad featured a cast of famous misfits, rebels, and dreamers. I think Michel Foucault would’ve been a worthy addition. The campaign linked the company to a certain philosophy of the world—and this worldview, with its particular understanding of social change, has a lot in common with the work of Michel Foucault and the other founders of critical theory. A later interview with Steve Jobs, in which Steve says the following, makes the connection clear:
When you grow up you tend to get told that the world is the way it is and your life is just to live your life inside the world. Try not to bash into the walls too much. Try to have a nice family life, have fun, save a little money. That’s a very limited life. Life can be much broader once you discover one simple fact: Everything around you that you call life was made up by people that were no smarter than you. And you can...
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